Peter Joachim has been Managing Director of Feser Sportwagen GmbH since December 2022, where he is responsible for its strategic direction and operational business. In 2023, he also took over the management of Feser-Graf Exclusive Cars GmbH in Nuremberg, which specializes in the sales and service of exclusive brands such as Bentley. Since February 2025, he has also served as the sole authorized managing director of Feser Scharf Automobile GmbH , thus expanding his responsibilities within the Feser-Graf Group. Through his management positions, he significantly shapes the development and positioning of the group in the luxury and sports car sector and is considered a prominent contact for exclusive automotive brands in the region.
